About ANIfit

ANIfit – Quality you can rely on for your pet

At ANIfit, the quality of pet food is the focus. The claim is to offer high-quality ingredients and a carefully coordinated composition so that you can feed your dog or cat consciously and of high quality.

Selected ingredients with the highest possible freshness and quality
100% pure meat in premium quality
Renunciation of animal flours, vegetable flours, preservatives, dyes, flavour enhancers, artificial flavours, sugar and other unwanted additives

The quality of the products is not only defined by ANIfit's own requirements, but also checked by regular external controls and certifications. ANIfit is certified according to IFS (International Food Standard) and ISO 9001 (Quality Management), among others. In addition, there are organic certifications and controls by independent testing institutes such as TÜV and BCS ÖKO-Garantie GmbH (DE-ÖKO-001).

Healthy food

A conscious and healthy diet starts with high-quality ingredients and a carefully coordinated composition. Quality therefore plays a central role at ANIfit. You can learn more about the philosophy and principles of the company in the company principles of ANIfit.

For healthy dog food and healthy cat food, the correct ratio of the individual nutrients is crucial in addition to the quality. Dogs and cats need a balanced supply of proteins (protein), natural fats, carbohydrates, vitamins and important mineral and trace elements. Only if the diet is tailored to the natural needs of the animal can it optimally support its development and activity.

The ANIfit dishes are designed to provide your four-legged friend with the important components of a balanced diet. This creates a good basis for a healthy, active and vital life of your dog or cat. Another advantage: With the practical home delivery, the tedious transport of heavy quantities of food from shopping to home is eliminated.

How do you recognise a good diet?

Are you wondering if your dog or cat will be provided with the right food? Various signs may indicate a well-tolerated and balanced diet:

A well-groomed, shiny coat and as little dandruff as possible can indicate a good supply of nutrients.
With a demand-based amount of food, the body weight of your dog or cat should remain as constant as possible.
In dogs, regularly shaped faeces in a normal amount can be an indication of a well-tolerated diet.
If your animal is active, attentive and cheerful and likes to eat its food, this speaks for a good general well-being.
Behaviour can also change if an animal has certain complaints or intolerances. Skin irritation, itching or digestive problems can have various causes and should be clarified by a veterinarian in case of persistent complaints.

Would you like to learn more about the right diet for your four-legged friend? We are happy to advise you free of charge and without obligation and help you find the right ANIfit nutrition for your dog or cat.

How is ANIfit Prepared?

At ANIfit, natural ingredients and a high-quality composition are at the heart of every recipe. The key characteristics of the recipes include:

very high fresh meat content of 90–99%, supplemented with vegetables and selected natural ingredients
exclusive use of natural raw materials
meat sourced exclusively from suppliers whose products are also approved for human consumption
no preservatives
no fillers or palatability enhancers
no animal meal or carcass meal
no soy
no corn
no plant-based or grain flours
exclusively gluten-free ingredients

The meals are gently processed using cold filling during production. Shelf life is achieved without the use of preservatives and through a controlled, gentle heat treatment.

ANIfit develops and produces its meals, of course, without animal testing. The products are also tested for BSE and FMD.

Production takes place in Sweden. The country has particularly high standards when it comes to animal welfare and livestock farming and has one of the lowest rates of animal diseases in Europe. These high standards for animal husbandry and processing are an important part of ANIfit's quality philosophy.

ANIfit's premium dog food and cat food are approved as complete feed and are designed to provide your pet with all the essential nutrients required for its daily nutritional needs.

Freeze-Drying

Freeze-drying, also known as lyophilization or sublimation drying, is a proven process that has been used for many years in the production of food and pharmaceutical products. Coffee, instant meals and sensitive medications, for example, can be preserved using this particularly gentle method. ANIfit also uses freeze-drying for selected products in pet nutrition.

The main advantages of freeze-drying are the gentle nature of the process:

The colour, smell, taste and nutrients of the original ingredients are largely preserved.
The process prevents the surface from hardening and keeps the pores open.
When water is added, freeze-dried products can quickly absorb it again and rehydrate.
Due to their low weight, freeze-dried products are particularly light and convenient to transport.
By removing the water, the products have a long shelf life.
Freeze-drying requires no addition of additives.
Depending on your needs, the products can be fed directly in their dry form or after rehydration.

Based on this process, ANIfit develops a range of products for pet nutrition. These include particularly tasty treats, raw meat for BARF feeding, gentle-diet meals, as well as seasonings and toppings for enhancing daily meals. The lightweight freeze-dried products are also a practical addition when travelling.

What Makes ANIfit Special?

ANIfit stands for high-quality, natural pet nutrition with an exceptionally high meat content of up to 99%. The raw ingredients used meet food-grade quality standards and are processed particularly gently in Sweden. ANIfit food contains no grains or added sugar and is produced without artificial additives, fillers or colourings. This provides a natural foundation for the species-appropriate nutrition of dogs and cats.

The key features of ANIfit at a glance:

High meat content & quality: Depending on the recipe, the products contain 90–99% fresh meat of food-grade quality. This includes muscle meat as well as selected high-quality organ meats.
Natural ingredients & purity: The recipes are free from preservatives, colourings, artificial flavours, flavour enhancers, animal and plant meals, as well as corn and soy.
Gentle processing: The combination of cold filling and steam cooking enables particularly gentle preparation and helps preserve valuable nutrients and vitamins.
Production in Sweden: The products are manufactured according to Sweden's high standards for animal husbandry and animal welfare. In addition, ANIfit also offers products in organic quality from Bavaria.
Health & digestibility: The natural recipes are also suitable for many nutritionally sensitive animals and can be an interesting option when specific dietary needs have to be considered.
Sales & advice: ANIfit products are offered through direct sales and are supported by personal advice from trained and/or certified consultants.

The ANIfit philosophy focuses on providing nutrition that is as natural and species-appropriate as possible. Thanks to the nutrient-rich composition, comparatively smaller portions may be sufficient depending on the individual animal and its nutritional requirements.